Reputation Profit Calculator

Uncover the Hidden Cost of Ignoring Customer Reviews

For local businesses, online reviews are more than just feedback—they’re a direct line to growth. Many owners don’t realize that neglecting to respond can quietly chip away at their bottom line. A slow or missing reply to customer input often turns potential clients away, costing you trust and real revenue. Our interactive calculator helps you quantify this financial impact, revealing how much you might be losing each month due to poor engagement.

Why Engagement Matters in Local SEO

When someone searches for a nearby service, they’re scanning for signs of reliability. Unaddressed feedback, especially critical comments, can make your business seem unresponsive or uncaring. On the flip side, active interaction boosts credibility and signals to search engines like Google that your profile is worth ranking higher. This isn’t just about optics—it’s about protecting your income.

Take Control of Your Reputation

The good news? You can turn things around. By understanding the monetary risk tied to unanswered input, you’re already a step ahead. Use our free tool to see where you stand and get tailored insights on recovering lost opportunities. Don’t let silence cost you customers—start engaging today and watch your local presence grow stronger.

FAQs

How does this tool calculate revenue lost from reviews?

We use a blend of consumer behavior research and industry benchmarks to estimate the impact. The tool takes your reply rates and speed, then applies a conversion penalty based on how potential customers react to unanswered or slow responses. This gets mapped to your financial inputs—like average order value or monthly leads—to show a realistic range of lost revenue and customers. It’s not exact, but it’s a solid directional guide based on real-world trends.

Why do review responses matter so much for local businesses?

Reviews are often the first impression people have of your business online. If they see unanswered feedback—especially negative ones—it signals you don’t care, and they’re likely to choose a competitor. Studies show businesses that actively respond can boost trust and conversions by up to 20%. Plus, Google favors engaged profiles for local SEO, so responding helps you rank higher and attract more clicks.

What can I do to improve my response health score?

Start by aiming for a 90% reply rate within 7 days for all reviews, and 100% within 3 days for negative ones—those 1-3 star ratings sting the most if ignored. Keep replies personal, not canned, and address concerns directly to show you’re listening. Set up alerts for new reviews so you don’t miss any, and if you’re swamped, consider a reputation management tool or service to streamline the process. Small changes can make a big difference!